Case Study: BDK Parfums achieves 4M+ reach with Ainfluencer

BDK reaches 4M+ with Ainfluencer's 11 creator fragrance activation

BDK Parfums, a French niche perfumery, needed to build trust and specialist authority in a market dominated by designer brands with large celebrity ad budgets. They partnered with Ainfluencer and used its Fully Managed Package to find authentic creators whose recommendations would resonate more than traditional placements.

Ainfluencer's solution was to activate 11 specialist creators, primarily fragrance experts and perfume reviewers, to produce 13 native content pieces. This strategy delivered a 14% engagement rate and a combined reach of over 4 million, providing BDK with authentic content that could be repurposed across their marketing channels.

BDK