Case Study: American Coffeehouse Company improves delivery leadership reporting and resource planning with AIM Consulting Group

A AIM Consulting Group Case Study

American Coffeehouse Company cuts manual roadmap work and saves long-term reporting costs with AIM Consulting Group

The marketing data and analytics organization at an American coffeehouse company faced a significant disconnect between its leadership and agile engineering teams. Leadership lacked visibility into sprint progress, resource allocation, and project prioritization, relying on days of manual work in Excel to compile reports. To address this, they partnered with AIM Consulting Group to overhaul their delivery leadership reporting.

AIM Consulting Group developed a custom solution integrating Jira and Tableau. They reconfigured Jira's hierarchy, implemented Portfolio for Jira, and established an AWS data pipeline to feed Jira data into Tableau for custom reporting. This automated the reporting process and provided real-time insights. The results included massive time savings by eliminating manual roadmap creation, more accurate resource planning, and a new fluency in agile practices across the organization, giving leadership clear insight into how sprints accomplish overall objectives.


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