Case Study: a major Seattle-based retail company upgrades its customer loyalty program with AIM Consulting Group

a retail company deploys loyalty upgrades across 16,000 locations with AIM Consulting

A major Seattle-based retail company faced the significant challenge of upgrading its customer loyalty program to a tiered rewards system. This complex project required coordinating a simultaneous implementation across 14 internal departments and an external partner, impacting hundreds of systems including POS, mobile apps, and customer service tools. The retail company engaged AIM Consulting to help manage the immense scope and ensure all teams could deliver the update at once without disrupting normal business operations.

AIM Consulting provided a Technical Delivery Expert who analyzed systems, coordinated changes, and built a data simulator to keep downstream teams on schedule. Their work included designing a deployment plan that allowed the multi-day rollout to proceed with minimal customer disruption. As a result of the solution implemented by AIM Consulting, the client successfully launched the new program across over 16,000 retail locations, impacting more than 16 million loyalty members.