Case Study: Shutterstock achieves centralized roadmaps and strategic alignment with Aha!

We used Aha! to rework our strategic planning process

Shutterstock, a leading global technology company for creative assets and services, faced fragmented roadmapping across multiple formats and locations. This made it hard to show how plans aligned to strategic goals, manage cross-product dependencies, capture ideas consistently, prioritize features, and give leadership clear visibility into team work and dependencies.

By adopting Aha!, Shutterstock centralized idea capture, assessed strategic fit, and funneled work into a shared backlog with Jira integration. The result: transparent, goal-aligned roadmaps that improve cross-team coordination and quarterly planning, surface KPIs and dependencies for leadership, and align teams around priorities — enabling better prioritization, execution, and continuous improvement.

Shutterstock

Kristin Davis

Product Operations