Case Study: Wiley achieves streamlined product roadmapping and improved cross-team communication with Aha!

We set a systematic approach for strategic decisions

Wiley, a global media and education company, needed a better way to organize internal communication and product development. Teams struggled to synchronize project timelines with product and business initiatives, rationalize decisions, and coordinate effectively with vendors and contractors, which hampered roadmap clarity and execution.

Wiley adopted Aha! to centralize strategy, documents, and roadmaps—linking goals, initiatives, releases, features, and attachments—so teams can set realistic timelines, drill into product details, and capture ideas live in meetings. The result was faster executive buy-in, streamlined communication with internal and external stakeholders, and noticeable improvements in product roadmapping and development quality.

Wiley

Wen Zhang

Product Manager