Case Study: Deck Commerce achieves increased organizational visibility and unified product planning with Aha!

We increased organizational visibility by moving to Aha!

Deck Commerce is a St. Louis–based eCommerce software company (11–50 employees) that needed a single, purpose-built product planning tool to create visual roadmaps and link capacity, features, and timelines. Until recently the team relied on a mix of PowerPoint, Excel and Project, which made it difficult to align strategy, manage risks, and maintain organization-wide visibility.

By adopting Aha! Deck Commerce integrated strategy and roadmapping with a Features board for capacity and timeline tradeoffs, and now uses the system for weekly and monthly initiative reviews. The result is greater transparency across product and client services, easier cross-functional collaboration, and a unified framework that the company expects will help drive project deliverable variances below 20%.

Deck Commerce

Christopher Deck

President