Aha!
151 Case Studies
A Aha! Case Study
Patterson Companies, a Minneapolis-based healthcare supplier supporting 15 products with six product managers, struggled with roadmaps scattered across Excel and PowerPoint. That approach created version-control headaches, limited transparency, and no easy way to roll up work or view a business unit’s portfolio.
Adopting Aha! let Patterson capture roadmaps as features in a shared, real-time workspace, enabling managers to see each other’s plans, define initiatives and goals, and link features and releases to business objectives. The change delivered consistent roadmapping, eliminated email-based updates, improved cross-functional alignment and portfolio visibility, and accelerated coordinated product development.
Cathy Sherwin
Product Manager