Case Study: Boise Cascade achieves unified portfolio visibility and streamlined releases with Aha!

Aha! simplified our portfolio planning and release process

Boise Cascade, a leading North American manufacturer and wholesale distributor of building products, struggled to manage a portfolio of six distributor-focused applications that were planned and tracked independently. Product data lived in multiple places, teams used different processes, and the company lacked visibility to align roadmaps, coordinate releases, and provide executives and customers with clear progress updates.

Implementing Aha! created a centralized portfolio system with shared business goals, quarterly-aligned release planning, and two-way integration with multiple Jira instances for real-time status updates. The result: consistent planning across products, clearer cross-product dependencies, improved collaboration with internal teams, and the ability to give leadership and customers timely roadmap visibility.

Boise Cascade

Chris Brandt

Software Manager