Aha!
151 Case Studies
A Aha! Case Study
Uplight, a Boulder-based company that helps nearly 40 utilities transform customer experiences, struggled with redundant planning and scattered communication. Product teams relied on multiple Google Docs and emails, ideas and feedback were often lost, and there was no reliable way to track dependencies across teams — making coordination and prioritization slow and frustrating.
Implementing Aha! gave Uplight a single place to collect and organize plans, consolidate customer and internal feedback via an Ideas portal, and track dependencies with bi-directional Jira integration. The result: faster, more efficient cross-team planning, clearer visibility into feature requests and progress, and quicker engineering iterations that better align with customer needs.
Kevin Woley
Director of Program Management