Case Study: Red Bee Media achieves increased productivity and team morale with Aha!

Aha! boosted the productivity and moral of the entire team

Red Bee Media, a global broadcast and media services provider, struggled to manage product planning across 180+ countries and multiple platforms. Teams relied on manual roadmapping and fragmented feedback channels, which led to outdated plans, poor idea management, and difficulty collaborating on feature prioritization.

Implementing Aha! gave Red Bee a single place to create and share roadmaps, capture ideas through a customer ideas portal, and sync work with development via two‑way Jira integration. The result was faster, more accurate planning, higher team productivity and morale, better prioritization of work, and more confidence in delivering global media services efficiently.

Red Bee Media

David Travis

Head of Video Services