Case Study: The Jericho Family achieves accurate field-level financials and improved profitability with Agworld

Jericho Family - Customer Case Study

The Jericho Family, fourth‑generation farmers at Kimba, SA, struggled with fragmented handwritten records across multiple machine books that made it impossible to find historical field operations or calculate gross margins per field or property. Their agronomic consultant Josh Hollitt had been using Agworld since 2010, and the Jericho Family adopted the Agworld platform (fully using it since 2015) to solve these visibility and recordkeeping challenges.

By using Agworld, the Jericho Family and their agronomist plan seasons, capture in‑field recommendations on iPads, and immediately convert those recommendations into actual operations with costs assigned, creating a searchable digital history (five years available on their phone and 600+ entries in a normal year). Agworld enables them to print financial reports, see gross margin per crop/field/farm, assess leased properties, and make data-driven changes that have measurably improved their financial performance.