Case Study: Brook Pastoral improves livestock productivity and efficiency with AgriWebb

Brook Pastoral Data-driven decisions made easy

Brook Pastoral, a large organic Poll Hereford operation spanning properties in Queensland and South Australia, was struggling to manage herd records, animal movements, and audit preparation using tally counts and branding books. The team needed a better way to track stock demographics, improve collaboration, and stay audit-ready, so they turned to AgriWebb’s livestock management software.

With AgriWebb, Brook Pastoral gained a single platform to track animals from branding through sale or transfer, analyze herd demographics, import carcass data, and use mapping to improve mustering plans. The result was faster decision-making, better communication across stations, and more efficient operations; Brook Pastoral said AgriWebb became a strong fit for their needs, especially for handling organic audit requirements and supporting productivity.

Brook Pastoral

Anthony Brook

Owner