Case Study: United Soccer League achieves streamlined management of nine social media accounts with Agorapulse

How the United Soccer League Manages Its Nine Social Media Accounts

The United Soccer League (USL), the largest professional soccer league in the U.S., needed to keep fans engaged year-round across nine social media accounts with a small, four-person digital team. Their challenge was finding a single social management tool that enabled easy collaboration, scheduling, and consistent analytics so any team member could see performance and engagement at a glance.

USL adopted Agorapulse, which provided multi-account management, a shared content calendar, Instagram post scheduling, and Twitter requeueing. The platform streamlined workflows, made it simple for new staff to join the process, improved content oversight, and boosted engagement by enabling the team to republish top posts and better coordinate their social strategy.

United Soccer League

Vincent Wiskowski

Social Media Manager