Case Study: SimpleSite Personalises Customer Communication in 18 Languages with Agillic

SimpleSite - Customer Case Study

SimpleSite, a Danish website and blog platform, needed a way to personalize customer communication for its growing international audience. With millions of contacts across many markets, the company’s challenge was to deliver emails and other messages in the right language and tailor communication by country-specific preferences such as currency.

Agillic provided its customer marketing platform to execute personalized communication in 18 language versions, using each recipient’s preferred language stored in Agillic and a default version when needed. The solution supports about 25,000 emails sent daily, helps SimpleSite run new-customer, welcome, and inspirational campaigns, and contributes to measurable business impact, with SimpleSite estimating that 20% of revenue is related to email conversion.

SimpleSite

Lars-Bo Sørensen

Email Marketing Campaign Specialist