Case Study: AdAge 100 Brands achieves faster ad audits and AI-powered ad optimization with AgileEngine

AdAge 100 Brands cuts ad creative audit time from 2 days to 1 hour with AgileEngine

AgileEngine partnered with AdAge 100 Brands, a programmatic advertising SaaS platform, to modernize its technology and products. The customer needed to enhance performance and integrate GenAI functionality into its business-critical tools for campaign audit, analytics, and optimization.

The solution implemented by AgileEngine involved rearchitecting the core system into microservices and building new AI-powered applications from scratch. This included developing computer vision models, LLMs, and RAG services for ad categorization and optimization. The results were significant, with AgileEngine reducing the time-to-spend for incoming ad creatives from two days to just one hour and enabling the platform to handle traffic spikes at a massive scale.