Agentic Marketing Technologies
2 Case Studies
A Agentic Marketing Technologies Case Study
Le Petit Lunetier, an eyewear brand, faced the challenge of scaling its authentic influencer marketing campaigns into new European markets without being overwhelmed by the high volume of negotiations and communications required in French. Their small internal team needed a way to manage thousands of partnerships while preserving their distinct brand voice. They turned to Agentic Marketing Technologies and its AI employee, Lyra, to solve this.
Agentic Marketing Technologies implemented its AI-driven platform to automate the entire creator partnership lifecycle, from personalized outreach and negotiation in French to performance reporting. This solution enabled Le Petit Lunetier to engage over 2,000 creators in a single month across seven markets and three languages, achieving a 5.8x return on ad spend and saving an estimated 30 weeks of manual work for the marketing team.
Rodrigo Aragao
Chief Marketing Officer