Case Study: Optimise Online achieves $50,400 in annual savings with AgencyAnalytics

Calum Maxwell and the Optimise Online team use AgencyAnalytics to build client trust, share easy-to-read reports, and reclaim 120 monthly billable hours

Optimise Online needed a better way to streamline client reporting and improve transparency across its marketing services. Using AgencyAnalytics for automated reports, white-label dashboards, and client/staff access, the agency wanted to save time, reduce reporting overhead, and strengthen client relationships.

AgencyAnalytics helped Optimise Online cut report production time to under 30 minutes per client, freeing up an extra 120 billable hours per month. The result was $50,400 in annual savings, plus more time for team training, client deliverables, and relationship building, while improved reporting transparency also supported better client retention.

Optimise Online

Calum Maxwell

Managing Director