Case Study: Great Waters Financial achieves a modern retirement brand repositioning with Agency Squid

Great Waters Financial drives 5.9 million+ impressions with Agency Squid

Great Waters Financial, a financial services firm, faced the challenge of repositioning its brand in a crowded market with outdated messaging. They engaged Agency Squid to develop a future-forward brand strategy and a digital-first website experience to achieve category leadership in modern retirement planning.

Agency Squid executed a strategic brand transformation, which included a brand audit, a redefined brand platform, and a redesigned website. They also launched a three-month brand awareness campaign. This solution drove over 5.9 million impressions and 128 "Contact Us" conversions, successfully repositioning Great Waters Financial as a next-generation industry leader.

Great Waters Financial