Case Study: Faith Foundation Northwest builds a stronger brand identity with Agency MABU

Faith Foundation Northwest aligns a 2-staff, 9-board-member rebrand with Agency MABU

Faith Foundation Northwest, a foundation supporting churches in the Pacific Northwest, worked with Agency MABU on a brand strategy and identity project. Their challenge was to execute a complete rebrand, including a new name, to help them expand their services to faith communities beyond their original United Methodist Church audience.

Agency MABU facilitated a brand workshop to build internal consensus and define the organization's authentic brand attributes. This strategic foundation informed the development of a new brand persona and visual identity. The client praised MABU for expertly navigating complex group dynamics to guide them to a successful outcome, noting the agency was flexible yet strong enough to steer them in a good direction.

Faith Foundation Northwest