Case Study: Ducks Unlimited boosts wetland awareness with Agency MABU

Ducks Unlimited drives 86,000 video views with Agency MABU

Ducks Unlimited, a leader in wetland conservation, engaged Agency MABU to help raise awareness about the importance of the Great Plains' wetlands. Their challenge was to illustrate how their preservation work positively impacts water quality, flood control, and wildlife for local communities and landowners.

Agency MABU developed an animated explainer video and a branded micro-site, supported by a digital advertising campaign. This solution successfully drove engagement, resulting in 86,000 video views, a significant increase in social media activity, and a jump in memberships for the organization.

Ducks Unlimited