Case Study: The Kroger Co. transforms its headquarters into a landmark light installation with AGAR

The Kroger Co. powers the largest BLINK installation in history with AGAR

The Kroger Co. sought to transform its global headquarters into a large-scale public art installation to celebrate its community roots. Partnering with vendor AGAR through the BLINK festival, the challenge was to create an ambitious and logistically complex artistic work on the skyscraper's facade.

AGAR commissioned a renowned laser artist to create "Future Facades," an immersive installation that used dozens of high-powered lasers to bathe the building in pulsing light and geometric motion. This solution made the Kroger headquarters the largest installation in BLINK history, drawing massive crowds and widespread acclaim. The project was featured in national press and successfully reinforced Cincinnati's reputation for supporting experimental public art.

The Kroger Co.