Case Study: Choose Your Attitude grows sales and reach with Afterpay

Meet the small business with a big heart

Choose Your Attitude is a small inspirational apparel brand founded by Nicholas Strand. The brand's challenge was managing the significant demand fluctuations and inventory challenges that came with its rapid growth, in addition to seeking new ways to expand its customer base and increase sales. They partnered with the vendor Afterpay to help address these business growth obstacles.

Afterpay provided a solution that served a dual purpose. Its payment platform not only made purchases more accessible for customers, leading to an immediate increase in order numbers and significantly adding to the brand's growth, but it also functioned as a powerful marketing tool by increasing the brand's visibility on a major marketplace. The measurable impact was substantial, with the brand seeing its sales and average order value triple, achieving a steady revenue of $10,000 per month.

Choose Your Attitude

Nicholas Strand

Choose Your Attitude