Case Study: CROSSMARK Australia enhances retail execution and expands client software portfolio with AFS Technologies (AFS™ Retail Execution & AFS™ G2)

Partners with AFS Technologies to Enhance its Portfolio of Business Software Solutions and Services with AFS™ Retail Execution and AFS™ G2

CROSSMARK Australia, a leading sales and marketing services company in the Consumer Goods industry, needed to enhance its portfolio of software solutions to help clients optimize field personnel and improve retail-level execution and reporting. To address this, CROSSMARK Australia partnered with AFS Technologies to deploy AFS Retail Execution and AFS G2.

AFS Technologies implemented an integrated, mobile-friendly suite (AFS Retail Execution and AFS G2) that runs online or offline on tablets, smartphones and laptops, enabling field teams to capture real-time data on out-of-stocks, price tickets and promotion compliance, take orders, and track measures. The AFS Technologies solution is rapidly deployable, scalable and SaaS-based, giving CROSSMARK’s clients a low‑risk way to improve field execution, analytics and retail insights.

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