Affirm
68 Case Studies
A Affirm Case Study
iSense, an adjustable mattress company led by founder Paul Longman, was seeing a drop in sales and suspected customers were being declined for financing. After Klarna would not share approval data, iSense switched to Affirm’s pay-over-time financing (including 0% APR offers) to restore visibility into approvals and improve the checkout experience.
Affirm integrated easily with iSense’s Shopify store and provided the transparency and data the team needed, which immediately increased customer approvals and sales. The change drove a 5x increase in pay-over-time sales volume, with 75% of Affirm sales coming from 0% APR offers, and Affirm’s marketing recommendations on product pages delivered a clear uplift.
Paul Longman
Founder and Chief Executive Officer