Case Study: Tempo increases sales and reaches younger customers with Affirm's 48‑month 0% financing

Longer payment terms drive peak performance for Tempo

Tempo, a San Francisco‑based home fitness company selling its high‑end Studio hardware, needed a way to make expensive equipment more affordable to boost conversions and expand reach while preserving a good customer experience and attractive fees. To address that challenge, Tempo partnered with Affirm to offer extended pay‑over‑time options, adding a 48‑month, 0% APR payment plan alongside existing 12‑ and 24‑month options.

Affirm’s long‑term, zero‑interest financing quickly drove results: in the six weeks after launching the 48‑month option, average daily checkouts through Affirm rose 39%, conversion for Affirm sales increased 11%, and customers under 40 grew 16% (with a 64% lift among those under 25), helping Tempo capture younger buyers and accelerate incremental sales.

Tempo

Beatrice Pang

Vice President for Finance and Operations