Affirm
68 Case Studies
A Affirm Case Study
Roger CPA Review, a leading eLearning CPA exam prep provider, wanted to make its courses accessible to more candidates — including those on tighter budgets or who prefer paying over time. To meet that challenge they partnered with Affirm to offer simple, transparent pay-over-time financing at checkout, giving students an option to spread course costs without hidden fees.
Affirm’s checkout financing was implemented sitewide, letting students see clear monthly payments and interest up front. The result: Affirm now accounts for nearly 15% of Roger CPA Review’s total sales and has driven customers toward higher-priced bundled courses, increasing affordability and enrollment — a win Roger CPA Review’s leadership singled out as a top company highlight.
Jessica Thumati
VP of Strategic Planning & Development