Case Study: Samboat boosts affiliate-driven traffic and diversifies acquisition with Affilae

Internalise your affiliate program while diversifying your acquisition sources

Samboat, the leader in online boat rentals, sought to diversify its acquisition channels and reduce its heavy dependence on search engines like Google. To address this challenge, they partnered with the affiliate marketing platform Affilae to internally manage and develop a network of affinity partners across their European markets.

The solution implemented by Affilae involved building a CPA-based affiliate program, providing a feed for automatic ads, and negotiating long-term partnerships. As a result, Samboat recruited 250 active affiliates, generated 5% of its turnover through the program, and increased its traffic by 20% via affiliates within two years. The vendor Affilae provided a technically advanced and easy-to-use platform that was key to this success.

Samboat

Damien Delbrel

Head of Marketing