Case Study: Aime boosts influencer sales with Affilae affiliate marketing

How to boost your influencer sales with affiliate marketing

Aime, a beauty brand combining cosmetics and food supplements, sought to create a long-term ambassador program to boost sales while maintaining an authentic brand image and controlling its representation. Their challenge, supported by the vendor Affilae, was to achieve strong growth and generate over 6% of their e-commerce turnover through genuine influencer partnerships, moving away from one-off promotions.

The solution from Affilae involved a strategy focused on recruiting and activating influencers who were already genuine users of Aime's products. They established long-term deals to turn these individuals into true brand ambassadors, motivating them with dedicated promotional codes. This approach implemented by Affilae yielded significant results, including a 16% increase in conversion volume, a doubling of ROI, and affiliate marketing contributing 11% of the company's revenue.

Aime

Audrey Martinez

Acquisition Manager