Case Study: Playmixes achieves scalable 700‑screen digital signage and boosts ad & mobile revenue with Aerva

Playmixes - Customer Case Study

Playmixes S.A., a leading music video network operator in Mexico, was powering playlists to restaurants and nightclubs across 10 cities on 700 screens but relied on weekly DVD distribution. That workflow was unscalable, limited playlist refresh frequency, and made it hard to manage content and multiple music experts across venues. To solve this, Playmixes turned to Aerva and its digital signage technology.

Aerva’s AerWave SaaS cloud platform gave Playmixes web-based control of playlists (including audio normalization and randomized playback) and integrated Aerva’s MoApp mobile/SMS capabilities with Mexican carriers. The result: centralized updates to 700+ locations, faster playlist changes, reduced disk‑jockey hours, accelerated new restaurant and nightclub sign‑ups, and additional ad and mobile interactivity revenue for Playmixes.

Playmixes