Case Study: Multinational consumer packaged goods company improves forecasting and supply chain performance with Aera Technology

A Aera Technology Case Study

Preview of the Multinational Consumer Packaged Goods Company Case Study

Multinational consumer packaged goods company partners with Aera to improve forecasting and supply chain performance

A multinational consumer packaged goods company faced significant challenges due to high workforce turnover, which led to a loss of institutional knowledge and inaccurate product forecasts. With rising costs and a growing number of SKUs, the company needed to eliminate waste and enable new hires to perform effectively from their first day. To address this, they partnered with Aera Technology and implemented the Aera Decision Cloud, specifically its Touchless Demand Forecasting Skill.

The solution from Aera Technology involved segmenting the product portfolio and using a set of 20 algorithms to generate high-quality, automated forecasts for a large portion of SKUs. This approach improved forecast accuracy by as much as 1000 basis points and reduced service issues caused by bad forecasts by 87%. The company also significantly improved new hire onboarding and reduced inventory to three weeks of cover, with plans to expand the use of Aera's Decision Intelligence to other business areas.


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