Case Study: Twigs & Honey boosts online sales with Aeolidia’s Shopify redesign

Twigs & Honey refreshes a 10-year-old Shopify site with Aeolidia

Twigs & Honey, a handmade bridal accessories brand, faced the challenge of an outdated website that no longer reflected its high-end aesthetic or provided an easy shopping experience. Founder Myra Callan partnered with Aeolidia for a Shopify theme customization project to create a site that better represented the brand and streamlined navigation and checkout.

Aeolidia refreshed the brand's visual identity and customized their Shopify theme with features like shoppable hotspots, product bundles, and a dynamic shipping countdown. The solution focused on enhancing user experience and building trust through an elegant design, detailed product pages, and a compelling brand story. While specific metrics are not provided, Aeolidia's work resulted in a modern, mobile-optimized site designed to increase average order value and improve the overall customer journey for Twigs & Honey.

Twigs & Honey