Adyen
144 Case Studies
A Adyen Case Study
FlixBus, a tech‑driven intercity travel company founded in 2013, scaled rapidly from Europe to global markets and needed a payments strategy that could grow with it. The challenge was to support local payment preferences across many countries, use payments data to improve the customer experience, and increase authorization rates (particularly in the US) to convert more online bookings.
Adyen provided a unified payments platform with a wide range of local payment methods and flexible integration options, plus local acquiring in the US. That enabled fast rollouts (Dotpay in Poland went live in one month and reached a 42% share in three months), reduced bank declines by 21% in the US, increased online revenue share, and gave FlixBus the agility to expand into new markets while improving customer experience.
Dennis Friemerding
Team Lead Payments