Case Study: Nord Security achieves higher conversion and revenue with Adyen

Driving conversion and revenue with AI-powered payments

Nord Security, a global cybersecurity company, needed a way to strengthen local market presence while improving payment conversion and managing fraud across countries. Working with Adyen, the company looked for AI-powered payments and local processing support to let customers pay with their preferred methods and reduce the compliance burden of handling many markets.

Adyen helped Nord Security use Adyen Uplift and a risk engine trained on global transaction data to test payment methods, optimize the mix, and balance fraud prevention with a higher risk appetite. The results included a 10% uplift in payment conversion, a 35% reduction in risk rules, reduced fraud, and 60% adoption of Pix in Brazil, showing clear gains in both revenue and operational efficiency.

Nord Security

Kes Saulis

Head of Payments