Case Study: Carp Global achieves 2400% ROAS with Adwisely

Online fishing supplies store hits 2400% ROAS with Special Offer ads

Carp Global, an online fishing supplies store and community, wanted to expand beyond its existing retargeting and prospecting ads and generate more awareness and sales for a new giveaway promotion. To do that, the company turned to Adwisely’s automated Facebook and Instagram advertising tools, specifically its Special Offer campaign feature.

Adwisely helped Carp Global launch a short-term Special Offer campaign by providing the ad copy, choosing placements, and setting the budget, while the platform automated delivery to relevant audiences. The campaign delivered outstanding results: website purchase ROAS climbed to more than 2400%, compared with about 1400% for retargeting and nearly 1300% for prospecting, and the average cost per purchase fell to under $3.50.

Carp Global