Case Study: Detroit Couture boosts sales and ROAS with Adwisely

Detroit Couture democratizes fashion with high-ROAS ads by Adwisely

Detroit Couture is a US-based online fashion store offering affordable designer clothing for women. The brand had two main challenges: many site visitors browsed products without purchasing, and it was difficult to reach new fashion-minded shoppers efficiently while keeping ad spend reasonable. To solve this, Detroit Couture turned to Adwisely for automated Facebook advertising support.

Adwisely implemented automated Retargeting campaigns to reengage visitors with the outfits they had viewed, plus Prospecting campaigns to reach new audiences interested in designer clothing. The results were strong: Retargeting achieved a 418% ROAS, Prospecting delivered a 138% ROAS, and the campaigns generated over $42,000 in sales within a year.

Detroit Couture