Case Study: Mindshare achieves automated data integration and real-time, accurate reporting for 100+ clients with Adverity

How Mindshare Netherlands Optimized Data Integration & Client Reporting

Mindshare, the Dutch arm of the global media and marketing services group, was drowning in manual data work — collecting and updating campaign data from more than 70 sources for 100+ clients using error-prone spreadsheets and periodic (weeks‑old) updates. To fix this, Mindshare turned to Adverity and its data integration and reporting platform to centralize and modernize their data workflows.

Adverity implemented a single automated data‑integration platform and instant visual reporting, removing copy‑paste processes and enabling accurate, up‑to‑date analysis across 70+ sources for 100+ clients. The result: faster, more accurate decision‑making, reduced time spent on spreadsheets, interactive dashboards that deepened campaign insights, and stronger client trust and service — with Mindshare noticeably streamlining data handling and real‑time reporting thanks to Adverity.

Mindshare

Jhon van der Ceelen

Business Intelligence Director Data & Technology