Case Study: DPG Media boosts organic traffic by 68% with Adverity

Dpg Media boosts organic traffic by 68% with Adverity

DPG Media, a large publishing company, faced challenges in integrating SEO data from numerous disparate sources like Google Analytics and Google Search Console. This led to inefficient processes and an incomplete view of performance, hindering their ability to conduct comprehensive analysis and reporting. To overcome this, they partnered with Adverity to unify their data.

By implementing Adverity, DPG Media automated the collection and harmonization of their SEO data from multiple platforms. This solution saved the team 72 hours per month on reporting and data processes, which equates to nearly five months of work saved annually. These time savings allowed the SEO team to focus on high-impact initiatives, resulting in a 68% increase in organic web traffic within 28 months and improved user engagement across their brands.

Dpg Media