Case Study: AudioEye achieves 238% more qualified leads with AdVenture Media Group

Qualified Leads Increase 238% for SaaS Company Using Machine Learning

AudioEye, a SaaS company providing digital accessibility solutions, needed help cutting through a crowded market and clearly communicating its value proposition while improving lead quality and compliance-focused marketing. AdVenture Media Group stepped in to help AudioEye attract better prospects, bridge the gap between marketing and sales, and support growth targets for a publicly traded company.

AdVenture Media Group implemented a machine-learning-driven paid media strategy, Salesforce and Google integration, conversion rate optimization, and content expansion to improve tracking, feed better data into ad platforms, and educate the market. The results were strong: qualified leads increased 238%, conversion rate rose 83%, profitable ad spend increased 140%, and cost per lead decreased 23%, while branded impressions from video efforts nearly doubled.

AudioEye

Elsa Guerrero

Chief Marekting Officer