Case Study: Shelfology increases revenue by 21% with AdVenture Media

Shelfology boosts revenue 21% with AdVenture Media

Shelfology, an ecommerce retailer specializing in floating shelves and DIY products, faced challenges in maximizing the conversion value of its Google Performance Max campaigns and in effectively managing its advertising across multiple platforms and product categories. To address these issues, they partnered with AdVenture Media for performance marketing services.

AdVenture Media restructured and optimized Shelfology's campaigns across Google, Meta, and Pinterest Ads. Their solution included refining PMax bid strategies, maintaining a successful branded search campaign, and executing a multi-faceted Facebook strategy for catalog promotion, remarketing, and prospecting. This approach led to a 21% increase in Google Ads conversion value and a 16% increase in overall revenue year-over-year for Shelfology.

Shelfology