Case Study: Reglaze My Glasses doubles conversion rate with AdVenture Media's new landing page

Reglaze My Glasses doubles conversion rate with AdVenture Media

AdVenture Media was hired by Reglaze My Glasses, a UK-based mail-order glasses reglazing service, to address significant conversion challenges. The client's outdated website was confusing for users, resulting in a low conversion rate. Furthermore, each lead had a tangible cost due to postage fees for mailing out prepaid packs, and lead quality was poor with less than a third of leads converting into sales, threatening overall profitability.

To solve this, AdVenture Media designed and implemented a new, streamlined landing page to direct all paid traffic to. This solution was highly effective, doubling the conversion rate in the first month. Over several months, AdVenture Media's work led to a 48% decrease in cost-per-conversion and a more than 40% increase in total leads generated.

Reglaze My Glasses