Case Study: Oregon State University creates a flexible Reser Stadium welcome experience with Advent

Oregon State University showcases 150+ years of achievements with Advent

Advent, a sports experience design agency, partnered with Oregon State University to address the challenge of renovating the west side of Reser Stadium. The goal was to create a versatile Welcome Center that could serve as a first-class amenity for fans on game days while also functioning as an effective hub for engaging prospective students and donors throughout the rest of the week.

The solution designed and implemented by Advent involved creating a flexible space with natural design elements, dynamic digital experiences, and updatable displays that can switch between a Welcome Center mode and a Game Day mode. This included curated storytelling pieces, interactive displays, and Instagrammable moments to showcase the university's broad range of programs and achievements. As a result, Oregon State University gained a multifaceted facility that enhances the fan experience, supports student recruitment, and effectively engages donors.

Oregon State University