Case Study: Mamaway boosts customer engagement and reduces operating costs with Advantech's Digital Signage Solution

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Preview of the Mamaway Case Study

Mamaway Implemented Advantech’s Digital Signage Solution

Mamaway, represented in Indonesia by TNP group which runs eight Mamaway retail stores, needed a way to centralize store management and create a unified, high‑quality shopping environment that could promote best‑selling and recommended maternity products more effectively. To meet needs for instant remote content control and improved in‑store experience, Mamaway engaged Advantech and implemented Advantech’s Digital Signage Solution.

Advantech deployed Intel quad‑core players, HD dynamic displays and WebAccess/IMM software with industrial multimedia displays, using a simple edit → schedule → deliver workflow so content can be managed remotely across stores. The Advantech solution reduced printing, delivery and paper costs, boosted customer engagement and dwell time, increased marketing effectiveness and brand recognition, and helped drive additional revenue; TNP group is now extending related Ushop+ IoT Mart functions to other stores.


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