Case Study: Stapletons achieves 10% business growth with Advanced AppIntegrate

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Stapletons grows business 10% with Advanced

Stapletons, a UK-based tyre distributor, needed to integrate its legacy Unix business system with a modern web application to provide real-time online ordering. The goal was to improve customer service while limiting the need for additional call center staff to handle increasing order volumes. The vendor, Advanced, was recommended to implement a solution using its Advanced AppIntegrate product.

The solution from Advanced connected the website directly to Stapletons' backend applications, enabling real-time online ordering. This resulted in a 10% growth in business and allowed the company to secure major new contracts. The system now handles the equivalent of 60,000 phone calls per month, saving the need to hire over 12 additional call center staff and allowing the existing team to focus on proactive selling.


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