Case Study: Sikora Family Dentistry achieves 10% increase in new site users and stronger brand visibility with Advance Ohio

Sikora Family Dentistry - Customer Case Study

Sikora Family Dentistry, a husband-and-wife practice in North Olmsted, partnered with Advance Ohio to address slowing patient acquisition and to build stronger brand sentiment as the practice expanded. The firm needed to move beyond monthly pre-print flyers and better position its website and expertise to both current patients and prospective new ones.

Advance Ohio delivered a bundled sponsored-content and SEO solution—producing a content series through its sponsor content team for cleveland.com/The Plain Dealer, paired with digital display and on‑site SEO—to tell the Sikoras’ story and lift organic search equity. The campaign reached 2,932 readers, generated 500,000+ branding impressions, outperformed prior messaging 3:1, and produced a YTD 10% increase in new users and a 4% rise in organic traffic.

Sikora Family Dentistry