Case Study: Large Financial Bank achieves 43% revenue growth with Adthena

How one global bank increased revenue within two months

Large Financial Bank worked with Adthena to improve search marketing performance in a highly competitive retail banking market. The bank needed to find new customer-acquisition opportunities, understand the competitive landscape, and identify new keywords while also keeping track of competitor promotions and ad messaging.

Using Adthena’s Whole Market View and automated reporting, the bank uncovered profitable new keyword opportunities, monitored competitors, and refined its creative strategy. Adthena helped drive a 43% increase in revenue within two months, delivered a 763% ROI, and reduced brand infringements.