Adthena
91 Case Studies
A Adthena Case Study
Catena Media, a performance marketing company specializing in online gaming leads, required detailed competitive intelligence to improve its search performance in a highly competitive market. They partnered with Adthena to gain quality data to monitor competitors and identify new opportunities for growth.
By using Adthena, Catena increased its keyword monitoring by 58%, which revealed a key competitor's heavy investment in mobile. This insight allowed Catena to scale its own mobile campaigns effectively. As a result, Adthena's solution delivered a 26% increase in First Time Depositors, a core performance metric, within the first 90 days.