Case Study: Vitabay Achieves Lower ACoS and More Conversions with Adspert

Vitabay reduces ACoS by 7% with Adspert

Vitabay, a distributor of nutritional supplements, faced challenges in managing its Amazon Ads campaigns, including finding suitable keywords for its scientific product names and optimizing its multilingual campaigns across Europe. These tasks were extremely time-consuming and were not yielding profitable results, even with external agency support. The company turned to Adspert for its Amazon PPC management and optimization tool to address these issues.

Adspert implemented its solution to automate and optimize Vitabay's campaigns. The vendor generated hundreds of keywords and made thousands of bid adjustments, which significantly simplified campaign oversight. This cooperation resulted in double-digit percentage savings in cost per conversion. Specifically, Adspert helped Vitabay achieve a 7% reduction in ACoS and a 28% increase in conversions per day.

Vitabay