Case Study: Teufel saves time and automates Google Ads management with Adspert

Teufel manages 90,000 Google Ads keywords with Adspert

Teufel, a German manufacturer of speakers and home cinema systems, faced challenges in managing its growing number of Google Ads accounts and keyword sets. Timely, manual bid management became an impossible task due to their expanding product portfolio and the constant need for bid adjustments. They sought an automated, in-house solution to handle this and turned to the vendor Adspert for its PPC tool.

Adspert implemented its fully automated bidding solution for Teufel's Google Ads accounts. The tool easily managed millions of bid changes and several thousand keywords, significantly freeing up the team's workload and saving them a tremendous amount of time. As a result, Teufel was able to invest the time saved into other business processes. Specifically, Adspert automatically managed 90,000 Google Ads keywords for the company.

Teufel