Case Study: Everyday Dose boosts TikTok ad revenue with Adspace

Everyday Dose boosts ad revenue 90% with Adspace

Everyday Dose, a wellness brand offering a mushroom-based coffee alternative, faced challenges in scaling its TikTok marketing efforts to drive cost-effective customer acquisition. The brand struggled with inconsistent content from creators, a lack of strategic cadence, and no infrastructure to track sales or ROAS. They partnered with the performance marketing agency Adspace to overhaul their approach.

Adspace implemented a comprehensive 360° Creator Commerce strategy for Everyday Dose. This involved building a pipeline of niche-aligned influencers, optimizing separate campaigns for the TikTok Shop and the brand's website, and amplifying top-performing content through Spark Ads. The solution delivered significant results for the client, including a 90% increase in ad revenue, a 28% decrease in customer acquisition cost, and a 25% increase in average order value.

Everyday Dose