Case Study: Stradivarius boosts Pinterest campaign performance with Adsmurai's Pinterest Conversions API

Stradivarius boosts Pinterest matched conversions by 82% with Adsmurai

Stradivarius, a fashion retailer, sought to improve the performance of its Pinterest advertising campaigns. The brand was relying solely on the Pinterest tag for measurement and wanted to gain more data signals to optimize its strategies. To address this challenge, Stradivarius partnered with Adsmurai to implement the Pinterest Conversions API.

Adsmurai implemented the Pinterest Conversions API, which provided more accurate conversion tracking by sharing website event data directly with Pinterest. This solution delivered significant results for Stradivarius, including an 82% increase in matched conversions, a 39% rise in attributed conversions, and a 28% improvement in cost per acquisition (CPA).

Stradivarius